Small Business Management – Launching & Growing Entrepreneurial Ventures (18th Edition)
Format: PDF eTextbooks
ISBN-13: 978-1305405745
ISBN-10: 1305405749
Delivery: Instant Download
Authors: Justin G. Longenecker
Publisher: Cengage Learning
Help your students realize their dreams of small business success with Longenecker/Petty/Palich/Hoy’s SMALL BUSINESS MANAGEMENT: LAUNCHING AND GROWING ENTREPRENEURIAL VENTURES, 18E. This popular text continues to lead with its comprehensive approach, precedent-setting coverage, innovative tools, engaging examples, and integrated resource package. SMALL BUSINESS MANAGEMENT delves into the fundamentals of business management, with an emphasis on how to start a business as well as how to manage, grow, and harvest one – the full business cycle.
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